Social Media Event @ River Cottage HQ

Guests from Axminister’s surrounding area gathered together on 16th May 2012 at River Cottage HQ for an interactive session to learn from the experience of River Cottage’s use of Social Media.

The event was hosted by a joint collaboration between Devon & Somerset County Councils, Cosmic and Tooway Direct. Experiences shared included: reflections on the overall social media strategy, approaches to sales & marketing (mainly for events), campaigning and also crisis management and business continuity. The highlight of the event being a reflection on experiences following the fire that caused significant damage to the River Cottage site earlier in the year. Feedback and comments from the 53 guests in attendance were very positive some points made were:

  • “The team at River Cottage were very honest and open when providing hands on information of how River Cottage has used social media so effectively. Overall a great morning. keep it up!”– Ruth Hunt of Combe House
  • “It is clear that what you put in is what you will get out of social media! An excellent morning. I look forward to keeping in contact with the Cosmic Team and applying this to the family business too.” – Poppy Arnett of Shearwell Data Ltd and also Exmoor Blue Cheese
  • “Social media is a non-expensive tool and massive advertising exposure is available. Very informative, thanks.”
  • “How valuable the Internet can be for every business and how much more we could use of it.”
  • “You have taken some of the mystery from the subject. A straight forward, honest event. Excellent. It would be useful to have an occasional meeting on a reasonably regular basis.”
  • “I now have the confidence to give it a go. Loads and loads of info. Just brilliant,  thank you very much!”
  • “A really informative morning and really good to connect with smaller sized businesses locally.”
  • “The power of video, the cycles of social media, integration between different platforms and interaction with customers. Kate was a very good speaker.”
  • “How to make social media apply to your business and recycle information. A fantastic course both interesting and full of facts.”
  • “Had a very enjoyable time, it was well presented, informative and friendly. I must say Kate has a natural charm of endearing the audience, talking to you and not at you in a most professional manner. WELL DONE TO ONE AND ALL!”
  • “Thank you for including me in the River Cottage event yesterday. It was also a great networking opportunity too and I met several useful (as well as nice) people.”
  • “Tara and I both enjoyed our morning and thought it an excellent presentation from start to end.”

Follow link below to view pictures from the event:

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